To focus on innovative production processes through constant research and development as well as to use a raw material and technology that is environment friendly and that further caters to the interests of the future generations.To manufacture world-class products of outstanding quality that give our customers a competitive advantage through superior products and value, so we can make every customer smile.To encourage people's ownership, empowerment and working under team structure.To attain highest level of efficiency, integrity and honesty.
To manufacture products comparable to international standards, to be customer-focused and globally competitive through better quality, latest technology and continuous innovation.
